PPC

PPC Agency

PPC stands for pay per click, an advertising platform for businesses to increase their traffic, conversions, and sales.

PPC Agency

PPC stands for pay per click, an advertising platform for businesses to increase their traffic, conversions, and sales

Pay Per Click

We are a PPC agency in the heart of Redcar and Cleveland. PPC stands for pay per click, an advertising platform for businesses to increase their traffic, conversions, and sales.

It works like an auction where you decide what keywords you would like to target for your business and you set a bid on these keywords to outrank your competitors to get the top ad positions on Google.

Pay per click is a great form of digital advertising as you can get instant qualified traffic to your website to generate more leads or if your an eCommerce business then more revenue.

What Makes Our PPC Campaigns Different?

We have over 10 years of experience managing PPC campaigns from SME's to well known brands.

What makes us different from most other agencies is our personal touch. We offer a free PPC audit of your current campaign to identify any areas of immediate opportunities to help you maximise your media spend with Google.

We need to take a look at your current campaign in order for us to be able to put together a proposal as each PPC campaign is different, some need more work than others and that determines the management fee.

Get More Customer With Google Ads

At the start of the campaign we will carry out extensive keyword research to ensure we select the relevant words people are searching for you on Google. Our content team will create the advert copy that tells your users the services you offer and to make it compelling to drive the CTR to your website.

Increase CTR

Improve keyword match types and adverts to increase click through rates (CTR)

Correct bidding

Ensure you are on the correct bidding strategy to ensure your maximising your impression share.

Optimisation

Campaign optimisation to pre-qualify the customer before they click on your ad and waste your ad spend.

Google Ads Campaigns

The first stage of the PPC campaign is to conduct an audit of your current Google Adwords campaign, this is so we can identify what's working well for you and what's not. This could be adding negative keywords to improve your click through rate or editing your ad text with split testing to capture the right audience.

If you don't have a Google Ads campaign, then we would build this from scratch using our expertise in selecting the right keywords to target, creating compelling ad text to ultimately generate drive the users to click on your advert rather than a competitors.

Pay Per Click Management

In any campaign it's essential to make sure that Google conversion tracking is set up correctly, this is so we can monitor your conversions and goals.

If you don't set your goals and ambitions at the start of the campaign and to be able to track your performance then what's the point, right?

Have a question?

Let's Talk PPC

We'd love to hear from you and how we can help grow your business. Fill out the form and one of our team will be in touch.